Building a successful HR consultancy takes time, strategy, and the right tools, but many HR consultants find themselves struggling to turn their expertise into a sustainable business. Which isn’t a surprise because you’re not a marketing and sales expert. But that’s where the HR Business Success Squad comes in. From day one, this program is designed to help you set achievable goals, connect with a supportive community, and use proven tools to grow your consultancy.
Hopefully that sounds good, because here’s a detailed look at what you’ll experience during onboarding when you join the Squad – and why now is the best time to get started.
1. Personal Welcome – You’re Treated Like a VIP
As soon as you join, you’ll receive a personalised welcome video from me. This isn’t just any video – it’s my way of giving you what I call the “Brad Pitt treatment.” This is where every member is treated with the respect, attention, and dedication they deserve. And this video will be the first step in which you’ll discover exactly what to expect and how we’ll work together to make your consultancy a success.
2. The HR Business Success Squad Workbook
The Squad Workbook is your one-stop resource for every step of building your consultancy and it covers goal-setting, planning, and accountability – all the essentials. Whatsmore, you’ll also receive guidance on how to use every tool, making the process clear and manageable.
3. Access to Our Private Community and 1:1 Kickoff Call
Within the first few days, you’ll join our private WhatsApp community, where you can connect with other HR consultants who share your drive and goals. You’ll also get a 1-hour personal coaching session with me. During this session, we’ll review your goals, address your biggest questions, and set up a plan tailored to your unique situation.
4. Weekly Q&A Calls for Consistent Support
Every Wednesday, we have live Q&A calls where members ask questions, share challenges, and keep each other motivated. This supportive community and the regular check-ins it fosters helps keep you accountable, and is a fantastic way to make sure you’re never on this journey alone.
5. Goal-Setting and Strategy
We’ll start by helping you set clear, meaningful goals using the SMARTER framework – that’s Specific, Measurable, Achievable, Realistic, Time-bound, Evaluate, and Review. The reason we do this is because this framework is perfect for helping you set goals you can work towards and measure.
6. Key Video Trainings to Build Your Consultancy
The HR Business Success Squad offers a full set of video trainings to guide you through each stage of marketing and sales. Here’s a look at what you’ll learn, and why each one is so important:
- Target Market Identification: Discover exactly who your clients are so you can market yourself more effectively. Knowing your audience makes your business relevant and easier to scale.
- Creating Powerful Marketing Messages: Learn how to write messages that capture attention. You’ll explore how to address clients’ pain points and offer solutions, creating marketing that truly resonates.
- Copywriting Essentials: Writing persuasive copy doesn’t have to be difficult. This training includes templates and examples to help you create messaging that converts leads into clients.
- Lead Generation Strategies: Lead generation is the backbone of any successful consultancy. We’ll cover a variety of methods, from creating lead magnets to outreach tactics that bring quality leads to your pipeline.
- Sales Page and Sales Call Techniques: This training gives you everything you need to make effective sales calls and create a high-converting sales page. With scripts, templates, and examples, you’ll gain confidence in presenting your services.
- Daily Tracking and Accountability (LAPS): The LAPS system (Leads, Appointments, Presentations, Sales) is a daily exercise that keeps you focused on growth. Track your daily targets and watch your business improve week by week.
- LinkedIn Profile Setup and Client Outreach: LinkedIn is a fantastic platform for HR consultants, and this training shows you how to set up your profile and reach out to potential clients effectively.
- Email Marketing and Lead Nurturing: Building and nurturing your email list is a powerful way to turn leads into clients. Learn how to create email sequences that build trust and encourage engagement over time.
- Pricing Your Services: This video guides you on pricing your services, positioning your offers, and ensuring your clients see the value you provide.
- Generating Client Referrals: Happy clients are one of the best ways to grow your business. This training covers strategies for turning satisfied clients into loyal advocates who refer you to others.
Each video training comes with workbooks, templates, best practice examples, and Chat GPT prompts so you can immediately start implementing these strategies in your business.
7. Comprehensive Marketing Plan
Part of your onboarding includes creating a detailed marketing plan. This plan is essential as it helps you identify what you’re doing which makes things a helluva lot easier! You’ll focus on the nine critical components of marketing and sales for HR consultants so you can start taking meaningful action in your business.
8. Weekly Reviews to Track Progress and Improve
Each week, you’ll be encouraged to spend a few minutes reviewing your progress, celebrating wins, and setting up the following week to help keep you focused and adjust quickly if things aren’t going as planned.
Join Today and Lock in the Best Rate
The HR Business Success Squad is your chance to build the consultancy of your dreams with a team and resources behind you. Right now, membership is £99 per month, but this price will eventually increase to £199 per month. However, by joining now, you lock in this rate for a full year and gain immediate access to all the resources, tools, and support you need to succeed.
Ready to take control of your HR consultancy journey? Click here to join the HR Business Success Squad today and start building the future you want.
PS. Why Join Now?
Well, every month you delay is like another turn at Monopoly where you pass Go but don’t make the big moves. So instead of just scraping by with £200, make a move and start building your HR consultancy so you can collect properties, build hotels, and watch your income grow. Or, in real-world terms: land more leads, clients, sales, and profits.
Don’t wait for the game to take a bad turn – act now and start building the consultancy you deserve.